With the rise of social networks, new job titles emerge. One new job is Community Manager. CMs focus on customers and clients for large businesses. They help gather the community, encourage participation, deal with comments, and provide hospitality for the online community.
All of that got me to thinking about church. The number one complaint I hear is something like, “Why didn’t I know?” That complaint could apply to not knowing someone was sick, or not knowing about a meeting, or not knowing about a decision. Folks in small churches like to know.
Suppose you identified a church community manager. They would stay in touch with the congregation, and help create a network of connectivity. Of course, most of our small churches already have networks, but this one would be a force for positive expression and involvement.
I think I’m going to play around with this idea for a few days. I’m not talking about connecting everybody on Facebook or any new social media. I’m just thinking about good, old-fashioned staying in touch, but with a little more guidance. What do you think? Could this work? How would you go about implementing a community manager?